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Frequently Asked Questions

The following FAQ answers many of the general questions about Wide Brazil.

Common questions

Does Brazil have a promising market?

Yes. The country is the 5th largest consumer market in the world and accounts for 45% of the Latin American economy.Brazil is one of the most promising emerging countries in the world, only losing to China and India. The majority of the population (68%) is within the youth demographic. Brazil has the third-largest manufacturing sector in the Americas. The service sector is the largest component of our national GDP at 67.0 percent, followed by the industrial sector and the agricultural sector.

Is it easy to do business in Brazil?

Yes. The business environment, especially because of the culture of the people, is extremely open to business.Overall Brazil does not yet have a local economy as mature as other major nations of the advanced world – innovations have great impact and can generate great value very quickly and cheaply. In addition, Brazilian culture is extremely receptive to good commercial practices and international innovation.

Is it difficult to hire labor in Brazil?

It depends, a good part of the population is adequately qualified for certain functions. However, it is necessary to invest in a process of selection of employees that will be part of your team; locally or globally.

There are several ways to hire labor in Brazil; so it is important to have a clear strategy based on the needs of your project. Your access to local recruitment expertise can also help you maneuver local bureaucracy while hiring in Brazil.

How is the work dynamics in Brazil?

Brazil’s opportunities are unparalleled, but you should always pay special attention to legislation as legal ignorance can result in a liability to legal ramifications at a high cost.

So, in addition to complying with the rules, you must still foresee certain situations that are related to the Brazilian culture. The understanding of the Brazilian M.O. is fundamental: from holidays and breaks to closing a deal or attending a meeting.

Bearing all of this in mind, the monitoring and support of a company specialized in local laws, permits and the culture; such as Wide Brazil, is very important.


Is it bureaucratic to open a company in Brazil?

Yes, but it may be easier than you might think.

Brazil is ranked 126th in the annual World Banner’s report, which assesses how easy is to start a business. That being, there is a path that needs to be followed to have a local business.

However, with the right assistance of a specialized company like Wide Brazil; your path to business operations in Brazil is largely free of obstacles. It will not be necessary to experiment with local bureaucracy: only to delegate it.

How does Brazil’s tax burden work?

Brazil has a complex tax burden. There are 275,000 existing standards on this subject. Some of them are essential for any commercial activity in the country, such as Cofins and ICMS.

Therefore, to avoid waste and ensure that your operation is as efficient as possible, good guidance is essential to avoid misunderstanding, breaking the law and the increase of unnecessary costs.

How long does it take to set up an operation in Brazil?

It depends on your purpose and project. On average it can take 185 days to formalize a company.

However extensive, many other activities can be done in parallel to optimize the project, such as market testing, prototyping, opportunity analysis, supplier development, and so on.

Wide Brazil believes in parallel activities to optimize time saving and resource gathering.

Does Brazil present an optimistic scenario for the coming years?

Yes, a lot! The country’s inflation is under control and the federal interest is only at 1 digit and the idea of a Free Market has never been so in demand. Brazil wants to broaden its global presence. The government has been investing in the reorganization of public accounts and the economically active population (68% of it) wants to consume.

But the most important thing is that the Brazilian economy is still a long way from the maturity of the world’s leading markets; so all business opportunities are simpler and there is still a lot of room to be explored.